Is domestic tire company intended together raise up the price?

Published on 2018-05-25

This year on March 1, became the ” of “ orgiastic day of Chinese tire.

Whole tire market, lift continuously in recent years little some rises in price mad tide. This tire price whole soares, those who involve range is wide, go up big, exceeded the anticipation of people.

According to the analysis, tire collective rises in price basically is to result from upriver balata rises in price; and the price of balata product carries litre, result from again the RMB devalues bring about heavy goods to rise in price.

In this collective rises in price in, of domestic brand go up exceed international brand, highest exceed 200% even.

Price of manufacturer of tire of Chinese market share rises a statistics

Tire manufacturer

Go up

Move price day

Deng Lupu

4%

On March 1

Horse of actor family a person of extraordinary powers

4%

On March 1

Majisi

Have not announce

On March 1

Silver-colored treasure tire

8%-10%

On March 1

Saddle hill tire

5%

On March 1

Qingdao blessing carries

8%-10%

On March 1

Balata of the second best plan

3%-8%

On March 1

Qingdao case acute is amounted to

5%-8%

On March 1

Achieve in Shandong

5%

On March 1

Jiangsu China installs balata

5%

On March 1

Aeolus tire

5%-8%

On March 1

Tire of Guilin of balata of Chinese chemical industry

3%-12%

On March 1

Trigonometry tire

6%-9%

On March 1

Shandong Hao Hua

15%

On March 1

From statistic data can see, international brand tire resembles horse of a person of extraordinary powers of family of Deng Lupu, actor waiting, rise in price to still exercise restraint quite, and indigenous industry rises however relatively “ licentious ” .

Market personage points out, indigenous industry tire goes up a main reason that exceeds international brand, it is company of partial home tire intended couplet carries costly case, in order to spur a sale.

According to the analysis, their strategy is, with its stock keep long in stock, low also hard get off one’s hands, be inferior to those who come down multiplying product of this upper reaches to conduct the machine that rise in price, bold go to situation rise in price, store of oppressive agency, tire anticipates because of rising in price and clutch thereby replenish onr’s stock, achieve the goal that reduces inventory.

Analytic personage thinks, these industry hope incidentally cause other tire company to follow suit rise in price, can form effect of a kind of domino in the market.

According to fine path car analysis, domestic tire manufacturer is numberless as the sand, whole industry faces the current situation that produces can superfluous, supply exceeds demand. Rise in price through this after tide, situation of domestic tire trade perhaps can appear to change newly, the likelihood greets to shuffle truly.

It is reported, national policy administers the heavy fist of the respect to environmental protection, the tire company that had restricted those to rely on low cost get victory apparently grows; not to pay attention to the tire business that the brand builds at ordinary times, also be in rise in price the problem with not strong capability of price giving excessive is revealed in tide.

Try to pass when these enterprises rise in price considerably, alleviate when inventory pressure, price dominant position is lost again after the result loses quality dominant position namely, its market competition ability can drop further, vivosphere also will more hasten is narrow.

(Be over)